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Wednesday, March 12, 2008

Where to Find Affiliates For Your Niche Website

To make money with articles that you place on websites, you will also need a variety of good affiliate links that will help to generate revenue. It is important that you know where to find affiliates and that you choose the best affiliates for you and your niche site.


When you pick an affiliate, it is important that you determine which companies you will profit best from based on the frequency that the product is likely to sell. There are several types of affiliates and some will offer you more money from a sale than others will. Before you get hazy-eyed by dollar signs, however, remember some products are bound to sell more than others. If you sell on product four times a year from a little known company that gives you $100 per sale or sell a well known product 3 times a week at the rate of $10 per sale, then you will make much more money with the $10 per sale product. Often times large well known companies will offer a very small profit per sale because they are established and know that their product is likely to sell well. Small, unknown companies, on the other hand, need all of the promotion they can get. Also, because they are unknown, their products are likely to sell less frequently.


The most important rule when picking affiliates to promote on your site is to pick products that would be of interest to those who would likely visit your niche site. Otherwise you will be promoting a product to a group of people who do not even want nor need it. If your niche site targets parents of young children, then promote baby products. If you niche site targets gardeners, then promote gardening products. If you promote baby products to gardeners, you are almost guaranteed to not make a profit no matter how much money the affiliate company offers for a sale.


Lastly, there are two main ways to find an affiliate company for your niche website. You can sign up with a company that manages the accounts of hundreds of companies, big and small, and apply for the products within these accounts or you can do a web search for companies that would match well with your niche, visit their websites, and see if they advertise an affiliate program.


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Profit Pulling Niche Blogs That Pull In Cash Like Clockwork...

When it comes to building and creating profit pulling niche blogs
(niche sites) Wordpress really shines and really beat Blogger.com heads down.


Wordpress is more than just a blogging software.


In the past when blogging first evolved, marketers did not give it much thought...
until they discovered the power of syndication through RSS feeds.


With Rss feeds, they can now reach out to a target markets they normally would
not have been able to.


Wordpress has an in-built syndication function, unlike Blogger.com where it still needs
some configuration.


In addition, Wordpress has some powerful features that make it a marketer's dream tool:


(a) Automatic Pinging


Wordpress will automatically ping the blog directories listed each time you publish a
post.


(b) Categories


It might not seem like a big deal, but when you realize that you can name the
category using keywords you want to target, then BAM!


It hits you like a rock. You can have multiple categories named using keywords
you want to target, and write your post under that category. With proper planning
and carefully spreading the same keyword in your post, you can achieve higher
Search Engine rankings easily.


(c) Plugins
Plugins give Wordpress additional functions and features. All you need to do is
upload the Plugin file, Activate the plugin file and you're set to go.


(d) Easily change the theme of your blog (site)
With Wordpress, everything is just point and click (or plug N play). You can easily
change the theme and layout of your Blog without having to learn about web design.


Wordpress is easy to master. Visit www.wordpressvideos.com where you'll find a
collection of expert video tutorials with Monthly Updates and other bonuses to
help you in your online business.


Brandon Hong
www.Wordpressvideos.com


Brandon is author of "Wordpress Videos". Learn the strategies, techniques of
building your profit pulling niche blogs with Wordpress. He is also author of Clickbank's
best seller "Marketing Rampage with Blogs and RSS" Videos and Audio e-book "Blogs and
Rss Revealed".


Powerful Four-Step Method To Easily Discover And Profit From Niche Markets

Do you want an easy way to find profitable niche
markets online?


If you answered yes to that question then you
should focus your market research efforts on
peoples wants and problems.


You need to realize that one of the most common
reasons people use the Internet is to find
solutions to their most pressing problems and
to find ways to fulfill their deepest wants
and desires.


You can profit from niche marketing by providing
these people with information, products and
services that helps them get what they want.
The following method will help you uncover several
of these problems, wants, and desires in several
niche markets.


Step 1. Find A Good Keyword Suggestion Tool


There are many keyword suggestion tools online
but the only one I use is a paid service offered
at...


http://www.wordtracker.com


In my honest opinion it's the best niche marketing
research tool on the planet.


With this service you get to see how many times any
keyword or phrase has been searched for within their
vast database over the past few months as well as a
prediction of how many times a keyword or phrase will
get searched for across all major search engines over
a twenty-four hour period.


They even have a free trial so you can test their
service.


There are also several free keyword suggestion tools
available online. I recommend the one available at
Digital Point Solutions since it returns the first
fifteen results from WordTracker's database and even
more results from Overture's Keyword Suggestion
Tool at the same time.


You can find this free tool here...


http://www.digitalpoint.com/tools/suggestion


Step 2. Do The Research


In this step you will discover several problem and
want types of keywords. You can do this by entering
broad keyword terms into either of the keyword
suggestion tools mentioned above.


Here's an example of some broad of keywords...

- tutorial
- guide
- how to
- instructions
- plans


Go and do some keyword research on any of these and
you will get lots of data showing you exactly what
people want to find "tutorials" about, "guides" to,
and "how to" information for.


Here are some other broad keywords that will help
you discover what consumers are looking for online.

-buy
-purchase
-learn
-training
-need
-step by step
-problem
-solution
-want


Using this very simple strategy you'll be armed with
a literal gold mine of niche marketing information
that you can use to build more profits by creating
products and services that solve some of the problems,
wants, and desires of people all around the world.


Step 3. Ignore Non-Profitable Markets


During your research you'll come across some keywords
that have very little or no market value. Many of
them may even have extremely high search counts but
as the saying goes quality is more important than
quantity.


Some examples of niche market keywords you may want
to avoid are celebrity names, fads terms, song lyrics
and adult oriented keywords. Those markets are very
hard to sell to profitably since they are focused
more on entertainment rather than problems, wants
and deep desires.


Step 4. Don't Ignore Tiny Niches


Many people may ignore a keyword or phrase that only
gets a small amount of searches per-day on the major
search engines when this is exactly where the easy
profits are. These are the markets that everyone else
is overlooking so it is a lot easier optimize your
pages to rank highly for they keywords that you want
to target since there is less competition.


And even more importantly there are probably very
few websites that are actually selling to these
specific markets so your competition factor
dwindles even more.


About The Author:

James Jackson's free newsletter gives you real examples of profitable niche markets and he will even use his own private database of over 2.4 million keywords to uncover hundreds of targeted niche markets for you at http://www.findhotniches.com?4step

Monday, March 10, 2008

How To Start Marketing Correctly

A Problem For Marketers -----------------------


Very often new marketers lack a solid success plan.


Many start with high hopes and great expectations, but in
"failing to plan, they plan to fail".


Here is how to start correctly...


Step # 1 - Planning -------------------


Your first task is a modified SWOT analysis.


* Strengths - Note your personal strengths in terms of skills,
knowledge, experience, and personality. How can you use your
strengths to give your business a competitive avantage ? Be
realistic and objective.


* Weaknesses - What are your weaknesses ? What personal and
business skills do you need to improve on ? How will you remedy
these ?


* Opportunities - What business opportunities will you exploit ?
For instance are you interested in selling digital or "real"
products ? Are you going to work largely alone or are joint
ventures your forte ? * Threats - What issues do you forsee ?
Identify the competition, consider your cash flow, think about
targeted traffic and search engine ranking etc. How will you
cope with each issue ?


Your next task is to create a business plan consisting of :


* Financial Plan - Here you write up your borrowing
requirements, your own capital stake in the business, and
general business budgets.


* Marketing Plan - Detail your marketing and advertising
strategies. Set budgets for these key activities.


* Sales - Estimate sales levels and timescales when you
anticipate the sales.


For more details on constructing a business plan consult


* An accountant


* Your bank


* Your local small business advisory service or


* Use Internet resources such as :


The small business administration for US businesses
http://www.sba.gov/starting_business/planning/basic.html
Business Plan for UK businesses http://www.businessplanning-4-
you.com/businessinfo/business_plan_uk_.html


International business can start at http://www.bplans.com


Above all, your business plan must be realistic in the sales
estimates and it must not under estimate your time and money
costs.


Step # 2 - Research and Find A Niche
------------------------------------


If planning is the "road map", research shows the "destination".


Research and planning are simultaneous, parallel activities. One
is incomplete without the other.


* Product Centric Research :


Based on your SWOT analysis, define the business, products or
services you want to focus on.


For instance if you have a strong interest and experience in a
sport, or the breeding of a type of pet, you may choose to cater
for others with similar interests.


Being easier, most new marketers use a Product Centric approach
to define their business interests.


* Market Centric Research :


This is the difficult, but more likely to succeed, approach.


It focuses on identifying clear market needs and then finding
very specific products to satisfy those needs.


This approach is based on market research techniques such as
interviewing people about their needs and then finding out how
best you can satisfy those needs.


With this approach you know your business will succeed before
you commit money !


Your aims in finding your niche are to :


* Identify a "hungry" market


* Find out the exact nature of the "hunger"


* Determine how best to satisfy the "hunger"


Step #3 - Create a Feature Rich, Content Site
---------------------------------------------


Most people will not buy from you at their first visit, even if
they have previously expressed an interest.


Visitors must learn to trust you, before they will buy from you.


It takes time and communication to build trust.


A content rich website is an invaluable tool for building trust.


Building and marketing such a site achieves two goals :


* Depending on your advertising strategy, it attracts targeted
traffic, and builds good double-opt in mailing lists.


* It encourages "pull" marketing where customers come looking
for you, rather than the more costly "push" marketing where you
go looking for customers.


Step # 4 - To Be An Affiliate Or Not To Be
------------------------------------------


The content rich website is the top of your marketing funnel. A
mechanism for pulling in highly targeted visitors who have
expressed an interest in your product or service.


This builds trust, but little hard cash.


New marketers are often concerned about what to sell, real money
comes from "Back End " products.


* The first and easier option is to research and join good
affiliate programs. These not only pay good money for hard work,
but they provide high quality, good value back end products.


An excellent example of such a program can be found at
http://shmyl.com/bgz


A good affiliate program, such as http://shmyl.com/bgz, not only
provides you with products, they also provide web templates and
sites for you to use immediately.


You can be marketing in the time it takes to sign up !


* The second more difficult option, but one which offers you
more flexibility and control, is to create your own products.


Until the end of March 2004 we are offering a FREE e-book at our
website to show you how to create your own info products in less
than two hours.


(If you read this article after March 2004, contact us and we
will send a copy of the e-book to you.)


If you choose the do it yourself option, you will need to build
a professional product web page, per product, along with all the
merchant facilities such as credit card processing required to
make the site operational.


Visit http://www.iprobuilder.com/14127 for the easiest currently
available point and click, "No HTML Required", professional web
site building and hosting program.


Step #5 - Get The Sale ----------------------


Whichever option you choose, you need excellent copywriting to
market your products and services.


Even if you use Market Centric research, do not fall into the
trap of thinking that your market will buy whatever you show
them on your product sales page.


The copy must be compelling and drive the prospects to take the
action you want i.e. buy from you.


Copywriting is an art almost anyone can learn. However, if you
feel your skills are not yet good enough then pay for a
copywriter to do the work.


Good copy can sell almost anything. Bad copy cannot sell the
best product in your chosen business line.


Step #6 - Mind Set ------------------


>From discussions with other marketers, many people get to step 5
ready to sell products, typically 6 to 9 months after setting up
business.


Frustration begins when sales fail to materialise and your cash
flow is more out than in !


Be prepared, pre-plan and you will avoid this frustration
because :


* Your business Sales Plan will indicate a realistic timeframe
and level of sales.


* Your SWOT analysis will have prepared you for business issues
as well as opportunities.


The planning you carried out up front is your insurance against
frustration, and disappointment. It is also an excellent
yardstick by which you can measure your progress.


This focuses your mind and effort on attaining small successes
which build up over time into major career successes.


This is why it is critical to go through the planning and
research stages in fine detail, realistically and objectively.


------------------------------------------------------------
Conclusion


Use this outline blueprint to create your own detailed business
road map and put success in your own safe hands. Guaranteed.


About the author:


Charles Kangethe was educated at Warwick University in Coventry in the United Kingdom. He graduated with honours in Economics in 1985. He has been involved in direct response marketing since 1982 when he started by reading Joe Karbo's "The Lazy Man's Way To Riches." He now lives in Suffolk County and spends most of his time working on new Online Marketing campaigns such as his new web site at http://www.simplyeasier.com

What You Must Not Forget When Writing Articles

We should all know the importance of articles to internet based companies as a method of website promotion. They contribute in driving traffic to your website and ultimately determine the success of the site. A good website owner needs to understand the benefits and undertake a constant article promotion strategy. The results can be very beneficial in relation to the amount of work involved. Link popularity, an increase in search engine results, and surge in traffic are the more well-known benefits. Becoming an authority in your niche is another major benefit that can be obtained if article marketing is carried out correctly.


Articles can have a great effect in giving a site high rankings in search engine results. The likelihood then is greater website exposure resulting in greater traffic and sales/profit.


However, there are important factors to remember when writing articles to obtain the maximum benefits that an article can provide for your site. So what are the main criteria that all articles should include? We will go through a few of them here.


Good Quality Content:


The most obvious requirement is for well-written, informative articles that will benefit the reader in some way, and help them further understand the topic that you are discussing. There is little point in just filling your article with keywords, but instead must provide good reading material. Whilst being informative, try and make your article entertaining, and one which will stick in the readers mind, rather than something that a reader may read a paragraph or two of and then disregard.


If possible, provide figures, facts and statistics on your topic. People like to see accurate stats, and will begin to trust you more as an expert in your niche should your content and stats be helpful to them.


It is important to read through your article once it is finished and also to check through for good grammar and any spelling errors.


Relevant Keywords and Phrases:


Throughout your articles, remember to center the information around the keywords and keyword phrases related to your topic. When people search the internet, they are usually searching for something specific rather than just browsing. It is highly likely that the majority of traffic being driven to your article will be from a search on google, yahoo, or any other major search engine, so ensure that you keep this is mind when writing.


Do not try to include keywords that are irrelevant to your article, merely to drive traffic to your article from search engines. If your site is about automobiles, then use keywords that are related, such as cars, car parts, truck accessories, and any other relevant terms. There are many tools on the internet that provide keyword analysis to determine what keywords and keyword phrases are mostly sought out. Use these tools to create a list of terms that you wish to target in your article.


Keyword Density:


Now that you have identified your keyword phrases and specific keywords to use, you must use them fully. It is very unlikely that a search engine will "get to grips" with what your article is about if you only use a keyword once throughout the entire article. You must have good keyword density in the article content in order for the search engines to rank your article high in the search results. Aim for between ten to fifteen percent of keyword density within the content.


For those that are unsure what keyword density is, it is the number of times that a keyword or a keyword phrase appears in an article. Although it is important to have good keyword density, it is equally important not to go too high or too low with keyword density, as it results in either the essence of the article being lost, or being too low for the search engines to pick up the terms.


Article Links:


Do not forget to include a link to your website. There is no use in writing an informative article, if the reader can not then click on a link to your site to find out more. Your website will not benefit without one!

Catalogue: Writing & Speaking | Article Writing
Title: What You Must Not Forget When Writing Articles By: Justin Brown

Why Niche Marketing Yields Good Profits

Have you ever been told to find your niche? In business, finding your niche can prove both profitable and personally rewarding.


Niche Marketing is the key to many successful organizations. From the small company that focuses on their niche, putting all their efforts towards it, to large companies with countless product lines, niche marketing is extremely important.


For example, if you are a company that produces fishing products, you may have several different product lines and market segments or niches that you sell to. You have fresh water fishing, deep sea fishing, fly fishing, etc. You don't want to market your Fly Fishing gear in a publication whose niche is deep sea fishing or vise versa. Therefore, it is important to focus your marketing dollars in each individual niche.


There are certainly larger publications that cater to a much general audience rather than a niche one. However, are you going to capture your niche market as well as if you practiced niche marketing?


Passionate Fly Fisherman will more than likely respond more to articles in a Fly fishing specific publication then a general fishing publication. These niche publications are more knowledgeable and focused on their subject. It is sometimes better to know a lot about something then a little about everything.


Niche marketing is all about showing expertise and knowledge in your chosen niche. Also niche marketing is cost effective in that it is going to be less costly to advertise in a publication such as "Fly Fishing in Salt Water" magazine then in "Field and Stream" magazine.


For those trying to find their niche, the web is a great place to start. First think of what your niche is. What are you knowledgeable and passionate about that you can transform into a profitable business? How can you know if your niche is marketable and measure your competition? Web sites such as Inventory Overture (http://inventory.overture.com) are a great place to start.


At Inventory Overture, you are able to type in a keyword describing your niche and see how many people are searching that keyword in the past month. High amounts of searches, many times mean more competition and the need to narrow your niche. However, it also means a lot of interest in the subject.


After using Inventory Overture, go to a search engine and type the same keyword and see how many sites are already marketing you niche. Ideally you want the keyword to be searched enough on Inventory Overture to be relevant but not in as many Web sites that the competition is unbearable.


So find your Niche, narrow it, market it and start reaping the rewards.

Evelyn Lim is a writer, a market strategist and an online business entrepreneur. She also owns and manages an article directory site, with more than 100 topic categories and a growing database of quality articles. To submit your articles or if you are a publisher looking for reprint articles, please visit http://www.ArticleMap.com.